Nigerian music sensation Habeeb Okikiola, popularly known as Portable, has been named the newest brand ambassador for Awalife Nigeria Limited. This announcement comes on the heels of Portable’s impressive debut in celebrity boxing, where he squared off against actor Charles Okocha in a widely discussed match organized by Awalife.
Portable’s raw authenticity and energetic personality resonate with the values of Awalife, according to Prince Jothan, a spokesperson for the brand. He noted that Portable’s strong connection with the Nigerian public aligns perfectly with Awalife’s core values and mission. This partnership, Jothan explained, highlights Awalife’s commitment to combining entertainment with meaningful social impact.
Portable now joins an impressive roster of Awalife ambassadors that includes prominent figures such as Nkechi Blessing Dr. Jaiye Kuti, and Lekan Olaleye, These collaborations reflect Awalife’s dedication to reshaping the lottery industry, promoting fairness, transparency, and social value at its core.
Awalife Nigeria has carved out a unique niche in the market, presenting itself as a pioneer in ethical gaming. By integrating celebrities with widespread appeal into its campaigns, the company seeks to expand its reach and create meaningful connections with the Nigerian audience. Through this partnership with Portable, Awalife hopes to inspire a movement where entertainment serves as a gateway to empowerment and collective progress.
